SOSOKAN APP – 如果你有梦想,你就做得到

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     Today we have a chance to interview Brian and King, founders of Sosokan, a classified application that helps people target and search for any activities in their daily living.  Currently, they are in the final stage of their beta testing version and it’s only one month away before they launch the new app. “However, we are attracting new users everyday and will continue to attract business.” Brian said it confidently.

今天我们有幸采访到了Sosokan的创办人, Brian 和 King。Sosokan是一个分类的应用软件,可以帮助人们定位和搜寻日常生活中的任何活动。目前,该应用软件还在测试版本的的最后一个阶段,再过一个月,它们就能正式投放市场了。“然而,我们每天都在吸引新的用户同时也会继续吸引商家。”Brian 非常自信地说。

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SOSOKAN App founder Brian Ngo and King Li

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The team behind SOSOKAN App: Hongyang Cai, Brian Ngo, King Li, Morris Mo

SosoKan App is a classified app with sections devoted to jobs, housing, personals, for sale, items wanted, services, community, gigs, and more. Users can also post their needs for the entire community to respond whether it is real estate, business directories, places to eat and etc.  For example, in the “Request” category, if a user needs help from a locksmith or a plumber, all they have to do is post an ad for help and verified members will receive a notification in the app that remind them to contact the user and offer their service .  Another great example is their following service.  For example, if a user followed a real estate agent, he/she will be the first one to get notified of any new listings or any other information from the agent instantly when there is an update.

The app encourage FREE posting for all.  The advantage of this app is that it can help users eliminate the excess cost of advertising in the old traditional ways.  People used to spend a great amount of money on monthly subscriptions for monthly ad space in magazines and newspapers. The app is trying to eliminate that and make it simple, easy and free. “Since we are living in a mobile age, it is a perfect time for us to launch this app because as cellphones become a necessity of life, so should information at our fingertips. With most cellular plans that offer unlimited data and wifi hotspots, we are able to share the app for free on mobile. “ The app is designed with a minimalist concept.  Its interface is specifically organized to keep users engaged and bring fresh content every time they login.  “ We’d like to create a trend. ” King said he couldn’t wait for the new app to be ready and serve its users.

SosoKan 是个分类应用软件,板块分为工作、住房、私人、出售、所需物品、服务、社区、演出等。用户也可以把他们所需的贴出来给整个社区看,不管是地产,商业目录,餐厅或是其他的。举例来说,在“请求”一栏中,如果一个客户需要找锁匠或是水管工,他只需要在App上贴出广告,经过认证的 App 用户就会收到App所发送的信息,提醒他们联系该用户并向他们提供服务。另外一个好的例子是他们的关注服务。举例来说, 如果用户关注了一个地产经纪人,他将会在第一时间收到任何他感兴趣的房产的信息或是任何该经纪人所更新的新房产列表或是其他信息。这个App鼓励用户免费发帖。它的好处就是它可以用于减少大量的刊登传统广告方面的开支。人们习惯每个月花费很大一笔钱在杂志和报纸上刊登广告。这个App试着减少广告开支,让人们的生活变得更简单甚至免费。 “我们生活在一个移动时代,手机成了人们的生活必备品,手指轻轻划一下手机就能获得最新的信息 。更何况许多手机套餐提供无线流量和无线热点,使得我们能够在手机上免费分享app。” 设计这个App出于简约主义。它的界面设计是为了让用户与App互动更紧密并且每 次登陆时候都能看到新的内容。“我们希望能够创造一个潮流。” King说他迫不及待地想要看到新App 发行来造福用户。

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And one of the major reasons for them to launch the app in New York is because the diversity of the city. “It is one of the biggest city in the world and it has people from all over the world. Our app can help people super connect to the business by providing a platform communication within the community and make people’s life easier.” Sosokan app currently is only available in English and Chinese but more languages will be added soon.

他们在纽约投放App的主要原因之一是因为纽约这座城市的多元性。 “纽约是世界上最大的城市之一并且有来自全球各地的人。我们的App 能够在社区里面提供一个交流平台,把顾客和商家链接起来并让顾客的生活变得更加容易。” Sosokan 的App 目前只有中英文的,但是马上会增加更多的语言。

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Actually, Brian and King have been working together for five years. Before working on the app, they worked together in real estate industry.  They said when they were working as a realtor, they would post listings on newspaper, magazines, and website.  Sometimes when clients call in, the property has already been sold, but the ads are still out.  A lot of people complained about that. That’s why they wants to create a platform where property listings can be advertised and posted in real-time, update in real-time, and get live feedback by using the in-app messenger.

实际上,Brian 和 King已经在一起工作了五年了。在开始做这个App 之前,他们曾在房地产行业工作过。他们说在还是房产经纪人的时候,他们会把房产列表放在报纸上、杂志上和网站上。有的时候当顾客打电话询问的时候,房子已经卖掉了但广告还贴在外面。人们常常为此而抱怨。这就是为什么他们想要创建一个平台,来刊登各种房产列表和实时信息,利用App上的即时信息功能获取即使反馈。

The app has a lot of categories such as rentals, jobs, marketplace, coupons, business directories and much more.  Users just need to follow these simple steps: click post, fill title, description, location, upload pictures and then, the post is ready to show the world. Simple as that. “We continue to implement additional features and improve our app so we can help more people to make daily living more convenient.”

这个App有很多类别,像租房、工作、市场、优惠券、商业目录等。用户只需要照着以下几个步骤:点击贴子,填上标题,描述,地址,上传图片后,轻轻点击就可以让全世界都看到这个贴子了。就是这么简单。“我们会继续增添App的特征,并提高我们的App质量来造福更多的人。”

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Being a start-up, Brian and King also faced a lot of difficulties. “One of the biggest obstacles is to execute our visions properly. “ Brian and King heard a lot of criticism in the beginning and that’s stressful because people didn’t see what they saw. Fortunately, both of them believe in their dream and did not give in to these distractions.  With their families understanding and support, they continue to strive without looking back.  Another big obstacle is funding. However, it’s perseverance and dedication that make give them faith and overcome difficulties. “ Without perseverance, everything else won’t be put together. We won’t be able to keep driving to look for Investors or draining whatever income we have into this. Without dedication, we would not be able to eat, sleep or breathe life into a vision.” If you can dream it, do it!  Brian and King are very excited to launch Sosokan app and revolutionize how we connect.

作为创业公司,Brian 和 King 面临了很多的困难。“最大的困难之一是如何把我们的愿景正确的实施出来。”在创业之初,两人听到了很多的批判、负面反馈,让他们非常的有压力,因为别人没有他们看得远。值得庆幸的是,他们俩人都相信他们的梦想,并没有向其他的干扰退让。在各自家庭的理解和支持下,他们不断向前,进步着。另外一个大的障碍是资金。然而,是坚持和投入让他们对自己所做的事充满了信心,并且克服了困难。“如果不是坚持,我不可能把所有东西都结合在一起。我不会不停的去找投资商或者把自己的收入投在创建这个App上。没有投入,我会吃不下饭,睡不好觉,或者把梦想变成真。”
如果你有梦想,你就做得到。Brian 和 King 非常兴奋的想要看到投放到市场的这个新App,来改变我们人与人交流的方式。

From Yun Xiang Li